Welcome to McFarland Ford of Rochester
Learn More


Introducing the Ford Family
We're Here For You
McFarland Ford of Rochester always puts customers first!
Don’t take our word for it: Read our reviews and see what everyone is saying.
The service department has always taken care of any problems I have. They go above and beyond to ensure you’re happy. They also do great with accommodating transportation when my truck is in for service.
Sales experience fast and professional! Tim our salesmen was excellent and provided us with all the information we asked for!
Mcfarland Ford has done a great job with my car.. I've been getting my inspection sticker there for 6 years and they have been fair and knowledgeable and funny and kind to boot. Thank you so much. Kim
great people great deal explained all questions and where a great help though the process thanks Matt K was easy to talk to and a great person and salesman
Rich had great customer service and my oil change was done in a timely manner.
Smooth buying experience, efficient sales and operations staff. no hassles or high pressure sales tactics
ART AND FRANK BOTH TOOK CARE OF MY SERVICE NEEDS, SERVICE WAS PERFORMED TO MY SATISFACTION. THEY DID A GREAT JOB OF ANSWERING MY QUESTIONS. THANK YOU GUYS AND MCFARLAND FORD
Always happy with the friendly and good service received. Would recommend this dealership to anyone.
Johnathan, Mason and Matt were knowledgeable, helpful and nice. Would recommend this dealership to anyone after that experience.
Absolutely one of the best experiences I've had buying a new car. Will return!
I recently visited McFarland Ford dealership in Rochester, New Hampshire, to have my 2013 F-150 Lariat appraised, and unfortunately, my experience was far from satisfactory. The sales representative initially claimed that the check engine light was on, but after going out to the truck together, I showed him that the light was not illuminated. He also mentioned that the truck was "stuttering," a claim that was not true, as the vehicle runs smoothly without any issues. To add to the frustration, the representative stated that the truck needed a new motor, which is completely inaccurate. The truck is in mint condition and runs perfectly fine. Despite this, I was offered only $3,000 to $4,000 for the trade-in, which is a stark contrast to the truck’s actual market value of around $20,000. This experience has raised concerns about the dealership’s integrity and professionalism. I would advise potential customers to be cautious and ensure that the evaluations they receive are accurate and transparent.
My overall experience with McFarland Ford Rochester was fantastic. There was no nonsense, and it was a very efficient process. All the people I dealt with were professional and courteous.
Service writer Frank has always been a good guy, friendly, understanding and down for a good laugh. This day of service Frank had the day off. My previous truck had u-joints installed which the technician did not install the c clips in them causing the caps to fall out during a snow storm which in return caused the truck to completely destroy the drive shaft which the dealer replaced yes but this incident caused my work vehicle to be down for two days. Upon this visit a set of ball joints and a hub diaphragm was replaced. The technician DID NOT TIGHTEN THE FRONT BRAKE CALIPER BOLTS!!! hand tight not even touched down only threaded in 2-3 threads. The top caliper bolt fell out while taking a right hand corner. In result I walked up and down the road for 45 mins past dark with a flash light looking for the lost bolt that was never recovered leaving my truck with one caliper bolt which I had to lock-tite and tighten myself. This was a major accident waiting to happen, being such a large vehicle weighing well over 15,000lbs loaded it could have killed myself or an innocent motorist very easily. My truck was also in for a state inspection which the technician failed it for a tire that passes inspection according to the NH state laws of 2/32nds within a 15 inch area of each other, no cords or secondary rubber showing on the side treads and the tire also meets 4/32nds in the middle tread within a 15 inch area of each other which is a requirement for DOT vehicles. The service writer failed to look into the book and address the state requirements instead just addressed me as “it’s the techs discretion and his license” this same tire also passed inspection at this dealer less than 1,000 miles ago but failed to (A) install brake caliper bolts and (B) did not catch the fast blinker indicator on the dash for a left upper brake light bulb out and a right lower brake light bulb out. Not too thrilled guys not too thrilled. Since my visit I have not been offered any compensation for the troubles this has caused me nor have I seen any kind of possible written warning to the technician from a service manager. I hope someone higher up in the chain of commands at this dealership sees this review and does the right thing.
Easy to schedule a battery replacement, was in garage on scheduled time and work was accomplished promptly. In and out in no time! Pleasure to do business with.
Excellent experience from start to finish. Highly recommend for anyone looking for a new vehicle.
Brought my truck in for a recall. The work was done quickly and the staff was very friendly.
Everyone from the front desk to the technician's spoken to reviewing the repair need have been excellent
Everyone is very helpful and I will only go there for services if I need to go to a dealership
Jonathan was helpful and knowledgeable - the truck purchased was out front ready & waiting for us when we arrived after a quick phone call to ensure it was available. Test ride confirmed our decision to purchase and this was a very smooth process to complete paperwork. Everyone at dealership showed professionalism.
Everything was great besides they rotated the tires,never adjusted air pressure seeing as the rears hold 80psi and fronts hold 60psi. It tripped my air pressure light in my truck and had to adjust. Also hand prints on the hood.
We arrived to pick up a new truck & wanted accessories installed & Art was very helpful. He was able to get someone to install within an hour while we waited which meant we didn’t need to return. He was gracious even though we were not scheduled which was a great introduction to the service department.
Good service. Professional and courteous.Writing fifteen words for this review is stupidity and turning me off from doing further reviews.
Great experience. They understand where the customer is coming from and needs. Easy to work with
Our salesperson Brooke was amazing! We drove 1.5 hrs from Boston after talking with over a dozen dealerships since we felt Brooke was very honest and up front with the negotiations. They all made the process of buying a car out of state very smooth and easy. Everyone we met at the dealership was a breathe of fresh air.
Tim was great! Negotiated a win win offer and sale! Love the car and how it handles
Welcome to McFarland Ford of Rochester

Rochester's Premier Ford Dealer –McFarland Ford of Rochester in Rochester, NH
Welcome to McFarland Ford of Rochester, your certified Ford dealer proudly serving drivers throughout Rochester and the surrounding areas. We are grateful for your continued trust and patronage, and we are committed to delivering an exceptional automotive experience.
Extensive Inventory of New and Pre-Owned Vehicles
At McFarland Ford of Rochester, you'll find a comprehensive selection of new Ford vehicles, ranging from the rugged F-150 to the versatile Escape and the efficient Mustang Mach-E. Each model is designed to meet a variety of needs, ensuring that every driver can find the perfect vehicle to match their lifestyle. In addition to our new inventory, we offer a meticulously inspected lineup of pre-owned vehicles, providing high-quality options for those seeking reliability and value.
Seamless Financing Solutions
Our well-connected finance center is staffed by a team of experienced finance experts who are dedicated to making your car-buying process as smooth and transparent as possible. Whether you are looking to lease a new Ford or secure a loan for a pre-owned vehicle, our team will work diligently to find the best financial solution for you. We pride ourselves on offering quick and easy financing options, tailored to fit your budget and needs.
Comprehensive Maintenance and Repair Services in Rochester, NH
Our commitment to our customers extends far beyond the point of sale. At McFarland Ford of Rochester, we have a professional team of Ford-certified technicians equipped with the latest tools and technology to handle all your vehicle’s maintenance and repair needs. From routine oil changes and tire rotations to more complex engine repairs, our service department is here to ensure your vehicle remains in optimal condition. We also maintain a full stock of authentic Ford parts, guaranteeing that your vehicle receives the highest quality components available.
Exceptional Customer Service
At McFarland Ford of Rochester, we believe that exceptional customer service is the cornerstone of our business. Our friendly and knowledgeable team is dedicated to providing a seamless and enjoyable experience at every step of the way. Whether you are purchasing a new vehicle, securing financing, or visiting our service department, you can expect professional and courteous service.
Visit Us Today!
We invite you to visit McFarland Ford of Rochester in Rochester today. Explore our wide range of quality vehicles, meet our friendly team, and experience the professional service that sets us apart. If you have any questions or need assistance, please do not hesitate to contact us. Thank you for choosing McFarland Ford of Rochester as your trusted automotive partner. We look forward to serving you!
Take Advantage of This Month’s Current Offers
Built for the
Road Forward
Your job has never been tougher. And we’ll be here to help you keep working. Ford Commercial Vehicles are engineered to withstand the severity of everyday on-the-job duty.

Located in Rochester, NH
8 Crane Drive - Rochester, NH 03867